Archive for March, 2013
Cruelty-free cosmetics: EU bans animal testing for beauty! March 12th 2013
Ethical consumers, animal lovers and compassionate companies are celebrating this month.
After more than 20 years of campaigning, the EU has finally banned animal testing for cosmetics!
This is a fantastic example of how professional, innovative and committed international campaigning can make a real difference.
Having personally managed the Leaping Bunny programme (the ‘kitemark’ for cruelty-free beauty products), and now as the global relationships advisor to Cruelty Free International, I am delighted to have played a small part in this amazing, long-fought campaign.
Thank you if you helped to achieve this victory for animals and cruelty-free beauty.
Here’s how we did it!